Making it pop! — Illustrations are exercises in summary. The ability to take goals, proposed feelings, and aspirations into something visual that can be universally understood across languages and cultures is very challenging… how do people do it? We take a look behind the scenes and talk about the process and challenges…

When pursuing a career in design, there are many paths that you can take — which one is the right one for you? Be a freelancer and chart your own path? Find a job on an agency and explore a wide range of assignments with the same team…

Looking back on our yearly Super Bowl moment — For e-commerce centric companies like Klaviyo, Black Friday / Cyber Monday is considered a “Super Bowl type event”. How do we get ready for the big day? Designers Adeniyi Sonoiki, Ally Hangartner, Bram Oosten, and Gui Schmitt chat about the importance of those days to our customers and…

Designing faster, together — A matter of scale When a company is small enough, certain aspects of your workflow are easy to get by without much thought — need a file? Just ask the other designer on the team that has been here since the beginning. Going to create a new project? …

Games, TV shows, music, and podcasts — quarantine and chill. — With people being at home, our relationship with media changed quite significantly in 2020. Remote entertainment businesses soared, despite the production of new content suffering considerable delays at every corner. Still, quite a lot of good stuff came out in 2020, here are some of my favorites: Games Animal Crossing: New Horizons 2020 elevated…

Finding the signals within the noise — Trends in design come and go. But… where do they come from? How do you know which ones are worth paying attention to and not just some fad? Is everything a never-ending cycle? In this episode of the Klaviyo Design Podcast, we discuss how design trends play a…

Ideas of the future, bugs of the present. — My partner and I have been privileged enough to be able to afford to buy a house this year. It was an overwhelming process and, considering the circumstances of a global pandemic, quite uncertain. What are the norms for open houses? Are prices going up or down in this market…

Getting to the core of the issue — The journey of learning more always starts with a question. But requesting feedback is only part of the puzzle of building better designs. Properly interpreting any input to our work is just as important. In this contemplative episode Klaviyo designers Gui Schmitt, Marissa Mac, and Robert Yu discuss…

Charting progression — With 2020 bringing a set of new challenges to design teams everywhere, the designers at Klaviyo took the opportunity to rethink our career progression system. In this self-reflective episode, we dive deep into how that process went about, and how other teams might tackle this challenge. We chat…